Advertising effects

  This is part of the market research. Looking at advertising effects in the television, radio, the internet industries helps media producers tailor their products for their audiences. The media companies use various online technology and real world technology to help them find out about effects.

 The effects of doing an advertising effect can be positive because in the advertising there can be important social messages to the consumers about the product which will make them even more aware of the product and it will effect the advertisement of it. The advertising effects does not only benefit the consumers but can benefit the economy as the effects can encourage other industry's to compete and produce more products which will then lead to them getting more profit as the consumers will buy it.

 There are types of effects on the advertising such as desired effects where the sales of the product is good and this makes an increase in the sales. There is undesired effects of the product being poor which lead to the sales decreasing. Also there is a positive effect where the advertising campaign is well responded to. Then there can be a negative effect towards the advertising with a negative response and complaints.

This is an example of an advertising effect and I have found this website about the fast food company KFC and how there advertising effect got negative feedback about the phrase "I think i ate the bones". The company intended this phrase  to effect their advertisement to make it funny but it got complaints about it  as consumers have met it with disgust.